Noo Noos :: Fashion Underwear

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11.10.2012

And the winner is…

We have just heard the news that Noo Noos Shoreditch has been shortlisted for the Stars Underlines Best Shop Awards.  We were nominated by a member of the panel of 21 lingerie suppliers earlier in the Summer and have now been selected as a finalist in the “Best Newcomer” category.

The awards ceremony is in November and while we do not expect to win as there are some amazing shops in our category (I’ve been practicing my smile through gritted teeth in the mirror) we are simply chuffed to bits to have been selected and we’re really looking forward to attending the ceremony on the 12th suitably done up to the nines.

We are very proud of our “micro” shop and its really lovely to get that recognition from the industry as it tells us we are doing something right.  That said, more importantly than the glitzy ceremony, we’ve had great feedback in the shop from customers who appreciate our efforts to bring a selection of non-wired bras that offer comfort without compromising on style at affordable prices…but as I’m typing this, I have to admit, winning would be very cool!  So DO keep your fingers crossed.

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